We didn’t build Irys because we wanted to be in the tech game — we built this app because we couldn’t find the answers to many of the challenges the photography community is facing.

Social media plays a powerful role in the creative world, but in recent years, the pressure to stay visible and the shift away from still photography have left many image-makers feeling overlooked and worn out. We’re committed to creating something positive for the industry, both online and offline with Irys meet-ups, talks, exhibitions and more.
 
Irys is a place to connect but also as a place to be discovered. We’ll be actively scouting talent and partnering with industry leaders to create opportunities for the Irys community.
 
That is why we are building Irys not only as a social media platform but as an ecosystem with an in-house magazine (coming in 2026), a book publishing house, an agency and a gallery network.